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Quantifying BI Benefits

One of the questions I am usually asked is: "How do you quantify a successful BI Solution?"

Computing ROI becomes a challenge for most because a BI solution brings both quantifiable and qualitative benefits. The key to calculating ROI is being able to define, measure and quantify specific benefits in terms of dollars and cents and then compare that monetary value to the cost of your investment to achieve those results. Calculating ROI is easier said than done because the challenge lies in putting monetary value to some of intangible benefits of the BI solution e.g. performance improvement, time savings, etc.

In a TDWI Report Series: Smart Companies in the 21st Century: The Secrets of Creating Successful Business Intelligence Solutions by Wayne Eckerson, the diagram below shows that BI solutions have more intangible benefits than tangible ones.
BI Tangible and Intangle Benefits
Click to view original size

The value of a BI solution increases with the number of subject areas it supports as well as the number of happy users. The BI solutions must support the business requirements. In our experience, successful BI projects are incremental. We start small but add value exponentially by adding new subject areas and users. Incremental implementation makes it easier for the users and project sponsors to see the value of the BI solution right away. It helps builds the trust and confidence hence, is able to pick up momentum and funding for the next increments of the implementation. Over time, it matures and becomes a valuable enterprise resource.

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1 comment

Comment from: Dan [Visitor] · http://usanov.com
Quite interesting info to read. Your site was really useful for me but are u planning more updates?
07/17/06 @ 05:09

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The Open Source Solutions Blog is a companion to the Open Source Solutions for Business Intelligence Research Project, sponosred by InterActive Systems & Consulting, Inc. This Blog, a Wiki and Lens will be used to develop, support and publish the findings of our research into enterprise open source projects.

InterActive Systems & Consulting, Inc. (IASC) performs research in the areas of data analytics, collaboration and remote access.

InterASC Professional Services, a service mark of IASC, provides strategic consulting and project management for data warehousing, business intelligence and collaboration projects using proprietary and open source solutions. We formulate vendor-independent strategies and implement solutions for information management in an increasingly complex and distributed business environment, allowing secure data analysis and collaboration that provides enterprise information in the most valuable form to the right person, whenever and wherever needed.

TeleInterActive Networks, a service mark of IASC, hosts open source applications for small and medium enterprises including CMS, blogs, wikis, database applications, portals and mobile access. We provide the tools for SME to put their customer at the center of their business, and leverage information management in a way previously reserved for larger organizations.

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